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Friday, March 13th, 2026
Details of upcoming events can be found at the Institute of Sales Professionals website. https://www.the-isp.org/events SalesTV.Live – The Early Edition Thanks to a new partnership between the Institute of Sales Professionals and SalesTV.live – the weekly talk show by salespeople, for salespeople – ISP members can now access discussions with sales leaders, innovators, and front-line professionals from across the globe…
Friday, March 13th, 2026
The myth of the lone wolf salesperson is killing careers – that’s why the Institute of Sales Professionals has created a mentoring programme. The “lone wolf” is a romantic, outdated notion that isolates talent, stifles growth, and leaves the next generation to learn through a brutal cycle of trial and error, the Institute suggests. “We believe there is a better…
Friday, March 13th, 2026
As the Institute celebrates surpassing 10,000 members, it has also initiated an important leadership transition to drive its next phase of growth. Guy Lloyd has stepped down as Managing Director to focus on the Institute’s long-term strategic ambition: securing Chartered status for the sales profession. With chartership central to ISP’s vision of sales being universally recognised as a highly skilled and…
Friday, March 13th, 2026
The Institute of Sales Professionals has recently achieved two major milestones: just months after celebrating its 10th anniversary it also passed the 10,000-membership mark. This reflects the growing recognition of sales as a profession and the increasing importance of professional standards, ethical practice, and continuous development within the field. “To all those who care about selling professionally and have joined…
Friday, November 21st, 2025
The Institute of Sales Professionals has launched a new scheme to recognise organisations’ commitment to professionalism in sales. The Investor in Sales Award will celebrate businesses that invest in the development and impact of their sales teams, recognising organisations’ commitment to building and sustaining professional, ethical and high-performing sales teams and culture. ISP managing director Guy Lloyd tells the Journal:…
Thursday, November 20th, 2025
Details of upcoming events can be found at the Institute of Sales Professionals website. https://www.the-isp.org/events SalesTV.Live – The Early Edition Thanks to a new partnership between the Institute of Sales Professionals and SalesTV.live – the weekly talk show by salespeople, for salespeople – ISP members can now access discussions with sales leaders, innovators, and front-line professionals from across the globe…
Monday, September 29th, 2025
Why sales performance remains stubbornly stagnant. For decades, the sales profession has been on a quest for the mythical silver bullet: that magical solution promising to transform mediocre performers into quotacrushing superstars. From cutting-edge CRM systems to revolutionary sales methodologies, from eye-watering commission structures to AI-powered insights, the industry has thrown everything at the problem. Yet despite billions invested in…
Thursday, September 25th, 2025
Details of upcoming events can be found at the Institute of Sales Professionals website. https://www.the-isp.org/events SalesTV.Live – The Early Edition Thanks to a new partnership between the Institute of Sales Professionals and SalesTV.live – the weekly talk show by salespeople, for salespeople – ISP members can now access discussions with sales leaders, innovators, and front-line professionals from across the globe…
Wednesday, July 9th, 2025
Details of upcoming events can be found at the Institute of Sales Professionals website. https://www.the-isp.org/events Strategies for Developing High-Performance Teams Attending this event will improve your understanding of the key drivers of sales performance, enabling you to design and deliver a simple strategy for training and developing your own high-performance team. 11 July 2025, 11.00 – 11.45 am BST How…
Monday, July 7th, 2025
The Institute of Sales Professionals recently hosted a social gathering for sales leaders and Fellows at The Folly in central London. The event provided senior sales professionals with a valuable chance to strengthen existing relationships, make new connections, and share experiences informally. Feedback has been overwhelmingly positive, with many highlighting how much they appreciated the opportunity to network face to…
Monday, July 7th, 2025
Despite being one of the most critical functions within any organisation – directly impacting revenue, customer relationships, and business growth – sales has historically lacked equivalent formal structures and standards to those that exist in professions such as law, accounting, or medicine. The Institute of Sales Professionals underlines that joining a recognised professional body for sales is an essential step…
Thursday, April 10th, 2025
Details of upcoming events can be found at the Institute of Sales Professionals website. https://www.the-isp.org/events Trends defining the future of B2B sales How AI, automation, and evolving buyer behaviours are reshaping B2B sales. 2 April 2025, 2.00 – 3.00 pm BST The fallacy of control: making sense of sales metric How to effectively use sales metrics to drive better performance…
Tuesday, April 8th, 2025
There is no doubt that sales can be an excellent and satisfying career. As a reader of this Journal, I hope that you already believe this as strongly as I do. I am encouraged by the work being done by a growing number of schools, educational establishments and bodies like the UK’s Institute of Sales Professionals (ISP) to establish and…
Tuesday, April 8th, 2025
Why winning globally starts with one consistent sales methodology. Global sales success demands precision, alignment and a relentless focus on delivering value. Yet many sales organizations expand internationally without a unified plan. This haphazard approach leads to fragmented strategies, inconsistent messaging and unpredictable results. To succeed globally, companies need a single, consistent playbook built on a proven sales methodology. This…
Monday, January 13th, 2025
Details of upcoming events can be found at the Institute of Sales Professionals website. https://www.the-isp.org/events Delegating, motivating and coaching As a result of this event, you will know the best practices for delegation, coaching and motivating, which will enable you to create an individualised plan to develop a high-performing and happy team. Recommended audience: anyone in a sales leadership role. …
Monday, September 30th, 2024
Details of upcoming events can be found at the Institute of Sales Professionals website. https://www.the-isp.org/events Why you need to embrace two-faced strategies in the new era of buying As a result of joining this event, you will understand how the power of persuasion can amplify the influence and impact of customer focused teams, which will help you create strategies for…
Wednesday, September 18th, 2024
The Institute of Sales Professionals is publishing a new, modular version of the ISP Sales Framework outlining the knowledge, skills, behaviours, and tools required by sales professionals to be “effective and ethical in the prosecution of their profession, supporting personal development, professional advancement and improved business results”. Acting as a guide for effective, competent sales performance in line with organisational…
Monday, April 22nd, 2024
The Institute of Sales Professionals has announced that two training organisations have joined the ranks of its endorsed training organisations. Competitive Edge is an awardwinning trainer that helps to develop high-performing sales teams and leaders. Meanwhile, Alate Business Growth specialises in business-tobusiness sales training for technology companies, across IT, telecoms, and software as a service (SaaS) in diverse global and…
Monday, February 19th, 2024
Details of upcoming events can be found at the Institute of Sales Professionals website. https://www.the-isp.org/events Social selling: Sales Leader Round Table This round table is for Fellows and Sales Leaders. Wednesday 21 February 2024, 9.00–10.00 am Leveraging your imposter syndrome As a result of joining this event, you will know more about imposter syndrome, the four different types and strategies…
Friday, October 13th, 2023
Details of upcoming events can be found at the Institute of Sales Professionals website. https://www.the-isp.org/events Accelerating Sales Growth in 2024: Sales Leader Round Table Know how to prepare for growth in the coming year, which will give you confidence to lead your team to hit their targets in 2024. Wednesday, 18 October 2023, 09.00 Prepare and present sales solutions Know…
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