Friday, October 13th, 2023
Build a go-to-market coalition
By 2026, B2B organizations that unify their…
Wednesday, October 11th, 2023
Don’t sacrifice effectiveness
Five negative effects of sales efficiency. Efficiency in the sales process is a good thing, right? Well, it all depends on what you mean by “efficiency”. The definition of “efficient” is: “achieving maximum productivity with minimum wasted effort or expense.” In parentheses, the Google dictionary notes, “(especially of a system or machine).” And it’s that last part, I want to…
Wednesday, October 11th, 2023
Addressing underperformance
Underperformance is not just about the individual; it can be a structural issue too. It would be an exceptionally lucky or gifted sales manager who has never had to address the issue of underperformance at some stage in their management career. Sometimes the causes appear to be external – changes in the market environment over which we have little influence…
Wednesday, October 11th, 2023
Coaching conversations
My Coaching Promise ensures sales professionals have better sales conversations. In today’s hybrid world of both face-to-face and virtual customer conversations, ensuring the best of the limited time we get with customers is paramount. I find it odd that it’s taken for granted that sports professionals have multiple coaches, yet sales professionals struggle to get time with their managers, who…
Tuesday, September 5th, 2023
Transform for the future
Anticipating the future puts you ahead of the game. Here is an innovative guide to driving change. Part I: We couldn’t possibly do that! How the “future readiness movement” began. It was the midst of the pandemic, and it was my first team meeting as I embarked in my new role as the Chief Operating Officer for SAP Asia Pacific…
Tuesday, September 5th, 2023
Sales leaders celebrate forthcoming book launch
Senior sales leaders from around the globe gathered in London on 7 July to celebrate the forthcoming launch of a unique new book they have created. Leadership Narratives: Reflective Journeys of Sales Professionals is due to be published by leading academic publisher Routledge in December 2023. The sales leaders flew in from as far afield as Nevada and Dubai and…
Friday, July 7th, 2023
Scared of change? So, what?
Grant van Ulbrich is Global Director of Sales Transformation at Royal Caribbean Group. His learning journey has taken him via a Master’s in Leading Sales Transformation to a doctorate in sales transformation, a new book, and the creation of a bespoke model for personal change. Q: What motivated you to create a new personal change model for sales? A: I…
Thursday, July 6th, 2023
Sales Transformation: Leading and selling within and beyond the organisation
In this summary of his doctoral thesis, Grant Van Ulbrich explores how his public works have highlighted how sales can be transformed to sell within and beyond an organization. Introduction In this synopsis of my doctoral thesis, I draw on my professional work in the public domain (ie, public works) to highlight how sales can be transformed to sell within…
Thursday, July 6th, 2023
Build deeper connections
Understanding best practices for a buyer-centric sales approach. A buyer-centric approach to selling is table stakes in today’s competitive business landscape – and yet, buyer-centric approaches across companies and industries seem to be vastly different. It begs the question: How do sales leaders and sales representatives interpret buyer-centricity and are they aligned on its crucial components? To further explore this…
Wednesday, July 5th, 2023
Sales strategy 101
Three ways to analyse sales strategies to determine gaps and identify opportunities for improvement. I’ve been selling and consulting for almost two decades now. During that time, I’ve had the chance to collaborate with sales organizations worldwide, assisting them with their sales strategies and designing sales enablement programmes to bridge gaps. Based on my experience, analyzing sales strategies is crucial…
Wednesday, July 5th, 2023
Sales leaders should position technology as “teammate”
Analysts suggests that sales organizations which actively position technology as a “teammate” for sellers – rather than just another tool – will unlock seller productivity and enable highquality deals. Speakers at the Gartner CSO & Sales Leader Conference 2023, in Las Vegas on 16-17 May, explored how technology – particularly artificial intelligence – is key in augmenting the unique value…
Thursday, April 20th, 2023
Embracing all generations in the workplace
This paper has been adapted from the author’s Masters project and discusses how leaders can best cultivate “superpowers” that are applicable to multi-generational organisations and teams. Background During my time at the SAP Global Platinum Customer Unit in Walldorf (Germany), I was invited for a meeting with the Dutch SAP Managing Director. During that meeting he offered me the job…
Thursday, April 20th, 2023
War on attrition
How can effective coaching support the retention of employees within an organisation? Introduction This work-based project covers the topic of employee retention. The subject is very relevant for my organisation as we are 20 months into what’s being labelled the Great Resignation (Klotz, 2021). Employee talent is the lifeline of any business. My research project investigated how a successful coaching…
Thursday, April 20th, 2023
Sales AI in its own words
We’ve seen the hype, but what is the future of AI in sales? You were either asleep for the past few months or marooned on a desert island if you missed the hype surrounding ChatGPT, OpenAI’s artificial intelligence chatbot that was launched in November 2022. The system quickly became a social media sensation due to its detailed responses and articulate…
Thursday, April 20th, 2023
Questions, questions, questions!
How and why we ask questions is important. The twins of curiosity and ignorance Dr Marlys Witte is “a surgeon without hands”1, a researcher and educator of medical students and the self-proclaimed mother of the “medical ignorance” movement. She has not just adopted the Socratic method of educating through questions; her medical education model also develops the capability to be…
Thursday, April 20th, 2023
Sales leadership and CRM
What role should sales leadership play in their organisation’s deployment of CRM? A CRM application lies at the centre of the technology stack of most sales organisations. It often represents one of the most significant investments made to support sales effectiveness. And yet both organisations and users often express frustration with both the user experience and the quality of the…
Thursday, April 20th, 2023
Salespeople and leaders differ on key aspects of buyer centricity
Recent research highlights differences in how sales leaders and sellers view the best ways to engage with prospects, but the majority agree that buyer centricity is the right approach overall – that’s according to a study conducted by sales training specialist ValueSelling Associates and L&D publication Training Industry. A significant majority of sales leaders (61%) believe it makes sense to…
Thursday, April 20th, 2023
Three sales books with a difference
A trio of important research-based sales books are in the pipeline this year and all are well worth checking out for different reasons. Book 1 The first of these is Transforming Sales Management: Lead Sales Teams Through Change by Grant Van Ulbrich, set for launch on 3 May 2023 along with the “Scared-So What” personal change app, which will be…
Thursday, April 20th, 2023
Does your organisation have buyer-centric sales skills?
Fewer than half of sales leaders and…
Tuesday, February 14th, 2023
The SAP Masters alumni community: An ongoing transformational journey
You’ve achieved you Masters, but what next? Can the alumni group help to continue the transformation journey? By November 2019, our SAP Masters cohort was really hitting our stride. Collectively we (and I especially) were seeing success with our papers, we were learning new skills and many of us were seeing growth within our teams as our leadership practices improved….
