Saturday, October 31st, 2015

Salespeople fail to research customers’ needs confirms international buyers survey

There are significant opportunities for salespeople to chase as the market opens up and customers search for increased value and innovation from suppliers, not just lower prices. That’s one of the principal findings from a global survey of buyers launched at the UK’s National Sales Conference in Coventry on 8 October. Introduced at the event by managing director Sam North,… 


Saturday, July 4th, 2015

TACK International buyer survey

Development specialist TACK International is set to unveil the findings from the 7th edition of its “Buyers’ Views of Salespeople” study at the National Sales Conference on 8 October. Previous research identified that price is not always a key purchase motivator. A quarter of respondents indicated that a number of factors were ahead of price in determining their buying decisions:… 


Saturday, April 11th, 2015

Buyers are growing up too

While most areas of business have changed in recent years, none has seen as dramatic a revolution as procurement and supply chain management, argues David Noble, CEO at CIPS. Speaking exclusively to the International Journal of Sales Transformation, Chartered Institute of Purchasing & Supply chief executive officer David Noble explains that the profession has had to change dramatically to keep…