The Smart Sales Method 2016: The CEO’s Guide To Improving Sales Results For B2B Technology Sales Teams
29th January 2017 | Journal Of Sales Transformation
Joe Morone, Karen Benjamin and Marty Smith
This book is aimed at CEOs and sales leaders who feel their organisations have not yet won their fair share of their potential market. Co-author Joe Morone tells readers: “You have great products and services. You’ve amassed a dedicated team. You have loyal clients realising tangible success with your offerings. But improving sales results remains your most elusive challenge.” This book offers a sales methodology designed specifically for organisations selling complex offerings in a highly competitive marketplace.