The intelligent approach
11th April 2015 | Paul Myles
Truly understanding the customer underpinned the success of this hugely complex mega-deal. We talk to William Mills of Atos about how information really is power.
Succeeding in a sales environment sometimes means turning over long-cherished beliefs such as: all negative thoughts are destructive.
It was this ability to embrace the problems when creating a bid for new business that enabled William Mills, vice-president Strategic Sales Engagements at outsourcing specialists Atos, to write a new chapter in bid tendering. And his unique approach helped land a $750 million deal while up against a seemingly impossible deadline for a bid of mind-boggling complexity.
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