No plans for sales in schools despite demands for more vocational education

4th July 2015 |   Journal Of Sales Transformation

Industry leaders are calling for a comprehensive shake-up of the UK’s educational system to reflect the needs of employers. This includes delivering a mix of academic and vocational options for 14-18-year-olds. However, there is no mention of how sales might fit into these plans.

In a recent speech at the Sunday Times Festival of Education at Wellington College, John Cridland, Director-General of employers organisation the CBI, called for a stretching new curriculum that would give young people a real choice from 14 years old and the creation of vocational A Levels. He said: “For too long, we’ve just ‘pretended’ to have a multiple-route education system. In reality, there has been only one path the system values – GCSEs, A-levels, university.”