News in brief

11th October 2023 |   Journal Of Sales Transformation

Bluewater appoints EMEA sales director

In September, water purification and beverage solutions specialist Bluewater announced the appointment of Fredrik Aminoff as sales director for EMEA and other key markets, including Southeast Asia. The move is designed to extend the company’s market reach.

Based out of the Bluewater head office in central Stockholm, Aminoff brings a wealth of experience, having excelled in sales leadership roles across various industries. Prior to joining Bluewater, he spearheaded significant growth as the head of sales at a multinational air filtration company.

Future of learning

The next 25 years will see the traditional classroom become a thing of the past, according to a new white paper, The End Of School As You Know It: Education in 2050. Produced by EdTech provider GoStudent and written by Tracey Follows, a Visiting Professor of Digital Futures and Identity, the findings highlight the integral role tech will play when shaping the how students learn. The classroom will be replaced by completely simulated environments in which, for instance, students of palaeontology would learn while surrounded by dinosaurs in the wild, and those on astronomy courses would attend classes on board a starship.