5 reasons AR matters to sales

AUGMENTED REALITY INCREASES SALES: SOME COMPANIES HAVE INCREASED SALES CONVERSIONS FROM ONLINE CHANNELS UP TO 200%.

AR BOOSTS CUSTOMER ENGAGEMENT: TIME VIEWING PRODUCT IMAGES AND VIDEOS UP FROM AN AVERAGE OF 30 SECONDS TO EIGHT MINUTES.

TRY BEFORE YOU BUY FOR ONLINE SHOPPERS: AUTOMOTIVE OR BIKE SALES, CONSUMER ELECTRONICS, HOUSEHOLD FURNITURE, AND PERSONAL LIFESTYLE PRODUCTS LIKE JEWELLERY AND MAKE-UP.

AR BRIDGES THE GAP BETWEEN E-COMMERCE AND CX: E-COMMERCE BECOMES 3D COMMERCE, ENABLING CUSTOMERS TO TRY OUT PRODUCTS VIRTUALLY ON THEIR MOBILE DEVICE.

IT’S NOT JUST FOR CONSUMERS: AREAS OF APPLICATION INCLUDE AUTOMOTIVE SALES, FASHION, FURNITURE, TRAVEL AND TOURISM, AND LARGE INDUSTRIAL MACHINERY.

THIS SUMMARY WAS ADAPTED FROM A BLOG WRITTEN BY SUSAN GALER ON BEHALF OF SAP: “AUGMENTED REALITY BOOSTS ONLINE SHOPPING SALES UP TO 200%.”